Germany is not the largest publishing country in the world, nor is German the most widely spoken language in the world. For many years, Frankfurt has been hosting the world’s largest book fair. The most distinctive international copyright trade and gathering of people from the publishing industry are publishers Our expectations. In addition, the various services and activities organized by the book fair for exhibitors also played an important role. ?
The Frankfurt Book Fair has found new opportunities for publishers from all over the world. It not only continues and strengthens existing customers, but also finds new partners to develop copyright and licensing trade. The book fair is a great opportunity for publishers and multinational companies to further shape their corporate image. They can acquire new consumers by introducing and exhibiting products, find new distribution channels, exchange and collect information, conduct market research, and then have a place in the fair.
Industry professionals at the exhibition include publishers, booksellers, copyright managers, book wholesalers, news and magazine owners, manuscript agents and literary investigators, authors, librarians and file custodians, printing manufacturers, universities and research associations, etc. .
At the same time, the Frankfurt Book Fair also noticed the integration with the cultural market. In 2005, 40 international publishing companies attended the book fair, and the book fair also invited 60 filmmakers from 10 countries.