There are two main functions of packaging: one is the natural function, that is, it protects the product; the other is the social function, that is, it acts as a media for the product, which is to introduce the product to consumers, attract consumers, and achieve The purpose of expanding sales and occupying the market.
These two functions complement each other. Natural function protection products are in good condition, which provides the possibility for the realization of social functions; social functions push the products into the hands of consumers as soon as possible, making the realization of natural functions effective. For a product, the natural and social functions of the packaging directly affect the product’s competition in the market.